Karen Ong Barone
Author
TOPICS
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We live in an era where you can say “remember the time before” and people know what you are talking about. The COVID-19 pandemic changed a lot – from how we…
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The rebel in us may not want to believe it, but we humans often do what we do because of what OTHER people are doing. Imagine that feeling when you…
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If you do drugs you will become an addict and die. If you don’t exercise you will be unhealthy and die. If you text and drive you will crash and…
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I’ve talked a lot recently about narrowing your audience. And rightfully so people are asking — what exactly is narrow? How narrow? What criteria should I be using to narrow? …
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Karen Ong Barone
Principal + Executive Creative Director
Executive creative director who grew up in design… developed our behavioral-focused branding methodology… honored nationally for explanatory graphics… strategy lead on numerous healthy child initiatives… mother of a pandemic baby… art school grad who is also skilled in math and finance
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